IBM’s Interactive Installation at the U.S. Open.
We brought to life an interactive multi-touch installation for IBM's US Open activation. Each data point was visualized in an entertaining and informative experience that could be enjoyed by active participants and casual observers alike.
IBM’s work behind the scenes at the US Open tournament provided a treasure trove of data that could be used to provide information and value to fans. We used this data to create an immersive interactive data wall.
Visitors were able to follow a constant stream of real-time data from a wide range of on and off-court event activity.
My role was to successfully lead the design, development, form factor fabrication, installation and on-site oversight throughout the events.
AGENCY: Hush Studios
ROLE: Producer & Account Management